Certification In Digital Marketing
Build your portfolio with live projects (Unilever & Piramal Finance) & social media simulation & get an interview chance with Unilever.
- 1
Live Industry Project
With Hindustan Unilever
- 2
Social Media Simternship
Get Certified by Stukent
- 3
Master In-Demand Tools &
Get 6+ Certifications
- 4
Become an AI-Digital Marketer
with AI for Marketing Program
Program Overview
Build your digital marketing profile by working on industry projects with top brands and a live project opportunity with Hindustan Unilever. Selected candidates get interview opportunities for full-time roles with HUL. Work on a Live Project by Piramal Finance and a Social Media Marketing Simternship by Stukent. The Career Fitment Test (CFT) is a mandatory step to ensure that the candidates match the eligibility criteria of understanding the marketing fundamentals for AltUni & HUL.
Start Date - 14th September 2024
AltUni Alumni Experience
Neil Singh's AltUni experience led to a 93% salary hike and landing a job at HUL.
Neil Singh
Shopper Mktg Consultant - HUL
Silky Chandra landed a high-paying job offer from Hindustan Unilever Limited, India's largest FMCG.
Silky Chandra
Marketing Consultant - Deloitte
Shwetank shares the benefits of learning from industry experts and a live project with HUL
Shwetank Singh
Digital Mktg Intern - CraftHerd
Prateek Jain, winner of the HUL live project presentation, shares his experience and insights.
Prateek Jain
Brand Marketing - Casio India
Vishal Rawat on managing upskilling and full-time work with AltUni's Digital Marketing program
Vishal Rawat
Content Marketer - Jungleworks
Neil Singh's AltUni experience led to a 93% salary hike and landing a job at HUL.
Neil Singh
Shopper Mktg Consultant - HUL
Silky Chandra landed a high-paying job offer from Hindustan Unilever Limited, India's largest FMCG.
Silky Chandra
Marketing Consultant - Deloitte
Shwetank shares the benefits of learning from industry experts and a live project with HUL
Shwetank Singh
Digital Mktg Intern - CraftHerd
Prateek Jain, winner of the HUL live project presentation, shares his experience and insights.
Prateek Jain
Brand Marketing - Casio India
Vishal Rawat on managing upskilling and full-time work with AltUni's Digital Marketing program
Vishal Rawat
Content Marketer - Jungleworks
Program Outcomes
Stand a chance to work on a live industry project with Hindustan Unilever & present it to the Senior Mgmt.
Work on a Live Industry Project by Piramal Finance - a housing finance company registered with the National Housing Bank
Stand a chance to interview with Hindustan Unilever Limited for full time digital marketing roles
Work on a Social Media Marketing Simternship by Stukent that includes optimizing social media KPIs, segmenting audiences, testing content, etc.
Become AI-ready in Digital Marketing with the Certificate Program in AI for Marketing. It includes everything from Foundations of AI to Advanced Strategies + Capstone Project (Additional paid course)
Get Certified - Google Analytics, Google Ads Search, Shopping Ads, Live Project Certifications, AltUni & Stukent Certifications
Master concepts like SEO, Content & Influencer Marketing, Performance & Growth Marketing & E-Commerce Marketing
Master in-demand digital tools like Google Suite, SEMrush, Hootsuite, Google Analytics, etc
Access Career Services: 100+ job opportunities per quarter with a minimum 10X ROI
Curriculum & Outline
This is a tentative timeline & subject to change.
- Perform SEO Audit to optimize performance
- Work on different tools to gain in-depth understanding of metrics and performance
- Learn how to develop, organize and implement a content marketing strategy
- Analyze and measure the effectiveness of content marketing
- Build a professional brand and authority through content marketing
- Understand how brands are using content to target their TG and creating a powerful brand and a coherent story
- Understand the marketing channels and align social media goals with organizational goals
- Learn about the tools used to measure Campaign Performance
- Understand the Career options as a Performance Marketer
- Reports & Metrics
- Advanced Google Analytics
- Master Google Ads with our comprehensive course covering everything from the basics to advanced strategies, including account setup, ad groups, keyword optimization, and shopping campaigns.
- Learn to create effective shopping ads and maximize your local product visibility.
- Unlock the secrets of Strategic Planning and Growth Hacking with our course designed for both B2C and B2B marketing.
- Dive into planning frameworks, growth hacking strategies, funnel optimization, and the latest in AI and chatbots to revolutionize your marketing efforts.
- Understand the Influencer Marketing landscape
- Learn how to plan an influencer marketing campaign & maximize ROI
- Be able to identify and choose the best influencers who can truly tell unique brand stories
- Amplify influencer assets and measure influencer effectiveness
- Create a pitch for an influencer marketing campaign
- Learn how to design, rapidly test and accurately analyse growth initiatives across the end-to-end buyer journey
- Organic Posts
- Paid Posts
- Influencer Marketing & Negotiations
- Learn job-ready skills in the “Awesome Manager Bootcamp”.
- Practice your interview strategy with 1-on-1 mock interviews and tips from industry experts!
- Improve your profile with 1-on-1 CV editing sessions.
- Learn & apply the concepts learnt in a Live Project with HUL
2. Certification in Data Science
3. Certification in Venture Capital
- Module 1: AI for Business - Prompt Engineering
- Module 2: Foundations of AI in Marketing
- Module 3: AI-Driven Campaign Planning and Optimization
- Module 4: Advanced AI Strategies for Personalized Marketing
- Module 5: Presentation & Visualization of AI-Driven Marketing Strategies
- Module 6: Capstone Project Discussion
Our Alumni Work At
- 1
80+ Hrs Expert Sessions
30+ Multi-Format Sessions
- 2
Live Industry Project
With Hindustan Unilever
- 3
Become an AI-Digital Marketer
with AI for Marketing Program
- 4
Real-Life Project with
Piramal Finance
- 5
Interview Opportunities
With Hindustan Unilever
- 6
Social Media Simternship
Get Certified by Stukent
What Will You Master
Industry-Ready Digital Marketing Skills
How to Apply
Fill The Application Form
Apply by filling out a simple registration form that asks about a few details that will help us personalise your experiences.
Application Review
An admission offer will be made to the selected candidates based on the application review, the counseling session & submission of valid documents of proof of eligibility.
Join The Program
Once we receive your fees, we will share the program details, content & session details with you before the start of the program.
How to Apply
Fill The Application Form
Apply by filling out a simple registration form that asks about a few details that will help us personalise your experiences.
Application Review
An admission offer will be made to the selected candidates based on the application review, the counseling session & submission of valid documents of proof of eligibility.
Join The Program
Once we receive your fees, we will share the program details, content & session details with you before the start of the program.
Who Should Sign Up For This Program?
Min. Eligibility: Any Diploma/Grad./Post Grad. who qualify for the selection criteria.
- 1
Marketing Job-Seekers & Aspirants
- 2
Marketing & Branding Professionals
- 3
Influencers & Content Creators
- 4
Content / Performance Marketers
- 5
Account Planners & Managers In Ad Agencies
- 6
E-Commerce/Shopper Marketing Professionals
Instructors From Fortune 500 Firms
Amitabh Verma
Founder & CEO at AMP Digital, Former Head of Global SMB Services - Google, EX-ICICI Bank, IIM-K Alumn
Anurag Singh Rathour
Founder & CEO at Brand Tarkeeb INC. | Ex-Mahindra, JWT | 15+ yrs in Digital Marketing
Maanav Mohan
Director at Convosight, Ex-Co-Founder at The Blue Digit & The Blue Beans, ex-Zomato, ex-BCG, IIM-K Alum
Maanas Mohan
Media Marketing @ CEAT| Ex- Medulance, Digiaccel Learning | MICA | INSEAD
Pragya Batra
Co-Founder- Quirksmith Lifestyle, ex-Bain & Co., ex-InMobi, INSEAD Alum
Vignesh Sreenivasan
VP - Programs & Product at AltUni.in Ex - Samsung Electronics, IIM K Alum
Amitabh Verma
Founder & CEO at AMP Digital, Former Head of Global SMB Services - Google, EX-ICICI Bank, IIM-K Alumn
Anurag Singh Rathour
Founder & CEO at Brand Tarkeeb INC. | Ex-Mahindra, JWT | 15+ yrs in Digital Marketing
Maanav Mohan
Director at Convosight, Ex-Co-Founder at The Blue Digit & The Blue Beans, ex-Zomato, ex-BCG, IIM-K Alum
Maanas Mohan
Media Marketing @ CEAT| Ex- Medulance, Digiaccel Learning | MICA | INSEAD
Pragya Batra
Co-Founder- Quirksmith Lifestyle, ex-Bain & Co., ex-InMobi, INSEAD Alum
Vignesh Sreenivasan
VP - Programs & Product at AltUni.in Ex - Samsung Electronics, IIM K Alum
Build Your Profile
Showcase your expertise with industry-recognized certifications from AltUni & live project partners
2000+ Alumni Trust AltUni
Silky Chandra
Marketing Consultant, Deloitte
I gained a holistic view of concepts. The live project with HUL by AltUni is really helpful. Can surely assure you - the course is true to its promises & claims.Value for money!
Pooja Issar
Incoming IIM Kozhikode PGP’24
It is a wholesome course. It helped me understand the basics & applications of theoretical concepts. Mentors took special efforts to make the classes both interactive and engaging.
Khushboo T
Content Marketer | Advertising
I am really satisfied with the exposure that this course gave me with digital knowledge, live project sessions, & industry experts that helped me upskill my knowledge in DM.
Parul Pandey
Head Of Content, Indian Design League
I really liked how the AltUni team was reachable & candid with updates. I would recommend everyone who is looking to get into Content Mktg. to surely opt for this one.
Neil Singh
Shopper Marketing Consultant, HUL
It provided me a step-by-step exposure to the arena of DM from scratch.The live modules by industry experts helped real-time learning & acquired practical knowledge by the project.
Silky Chandra
Marketing Consultant, Deloitte
I gained a holistic view of concepts. The live project with HUL by AltUni is really helpful. Can surely assure you - the course is true to its promises & claims.Value for money!
Pooja Issar
Incoming IIM Kozhikode PGP’24
It is a wholesome course. It helped me understand the basics & applications of theoretical concepts. Mentors took special efforts to make the classes both interactive and engaging.
Khushboo T
Content Marketer | Advertising
I am really satisfied with the exposure that this course gave me with digital knowledge, live project sessions, & industry experts that helped me upskill my knowledge in DM.
Parul Pandey
Head Of Content, Indian Design League
I really liked how the AltUni team was reachable & candid with updates. I would recommend everyone who is looking to get into Content Mktg. to surely opt for this one.
Neil Singh
Shopper Marketing Consultant, HUL
It provided me a step-by-step exposure to the arena of DM from scratch.The live modules by industry experts helped real-time learning & acquired practical knowledge by the project.
Program Fees
Become a Digital Marketing Expert
1049 USD
Get AI for Marketing Program at a Discounted Price. Connect with us to know more.
*T&C Apply
Got Questions?
Get in touch
Please fill in the form and a Program Advisor will reach out to you.